It still amazes me how many business have no social media presence. No Facebook page, no Linkedin page, no Twitter account, no Google local, nothing. I can understand some specialized business to business trades that might be a bit reluctant to take the time to setup websites and social media, but in
Mobile apps are the hot thing these days. While they can be entertaining, educational, informational, and very helpful, we advise caution before jumping in with both feet to create an app for your business. We blogged yesterday that just because a technology exists, doesn't mean it is necessarily useful for your particular business.
Who can question the power of social media in today's world? Facebook is the most visited website on the internet, exceeding one trillion page views as of last year. There are more Facebook users than there are cars (850 million vs 750 million). Every minute on Facebook, 510,000 comments are posted, 293
Just about anything we spend time doing can be considered a waste of time. From busy-work in the office to television, from collecting stamps to the newest thing we all seem to be involved with, social media. In point of fact, social media is far more than finding out what a
As any marketer knows, targeting the right people makes things a whole lot easier. Trying to sell mink jackets at a PETA convention or Reelect the President stickers at a Tea Party rally, probably doesn't make a lot of sense, either financially or perhaps even from fear of your own physical well being.
