One of the trepidations for many in embracing geolocation apps such as Foursquare or Yelp and even saying much on Facebook, is the risk of being robbed. It is not an unfounded fear. Burglars have also embraced the web and social media in casing their intended targets. In a recent discussion with
As children we were all taught it was best to share. Sharing has taken on new meaning in our Social Media society. With well over 75% of us researching our purchases online before deciding what or where to go, we find those who share the most, influence the most. Here is an
As we've pointed out previously, there are some general demographic differences between iPhone users and Android users. Recently Onavo put out an infographic outlining the differences in app uses between the two mobile phone platforms. iPhone users are much greater Facebook users while Android users are much stronger in Google's new Plus
When do people share online? The easy answer is of course 24 hours a day, 7 days a week, 365 days a year. We've shown you in previous posts how many photos and status updates take place every minute of every day. However, there are trends in sharing that are important for marketers to
Loyalty in business is always a goal worth working for. The cost of acquiring new customers far outweighs the cost of getting repeat customers. In addition, the best form of marketing is word of mouth marketing...so you certainly want your customers helping you promote your business. Very few businesses are as reliant
