So many marketers spend much of their time targeting 18-34 year olds. Why? As we age, we tend to become loyal to brands and products. Companies tend to spend a lot of money trying to reach audiences before those loyalties become habits. Like any demographic group however, Millenials are not one hemogenic
76 million millennials in this country are a driving force in jobs, entertainment, and commerce. How we interact with Gen Y will mean the future or failure of all our businesses. The folks at Beadgeville have put together this infographic giving us a good quick insight into Millennials and how we should
Millennial Branding conducted a study of Generation Y Millennials (18-29) recently found how they interact with social media, in particular Facebook, varies considerably from their older counterparts. While Gen X'ers and Baby Boomers tend to create a much greater divide between their personal and professional lives, Gen-Y Millennials tend more to
