Legal Lessons From Man Men

2016-03-01T12:19:44-07:00

Mad Men may be a great look back at how we fantasize the life and times of high powered advertising agency people back in the early 60's. However, copying most of the actions from the AMC hit TV show would land you in a lot of legal trouble today. Here is a

Legal Lessons From Man Men2016-03-01T12:19:44-07:00

1+1 = More Than 2

2016-11-09T10:21:42-07:00

We've mentioned it here before and it is always nice to be validated by other research. Using multiple channel marketing is always your best option to promote your business. Businesses that choose one single medium find they have to dominate that medium to achieve market share and keep brand awareness moving forward.

1+1 = More Than 22016-11-09T10:21:42-07:00

Influencers vs Brand Advocates

2016-11-09T10:21:43-07:00

  Whom do you trust more, a celebrity endorser (even one who truly uses or believes in the product) or a friend? Since the dawn of advertising (or time) this has been a debate that has occurred within every marketing department. Does the fact that X movie star uses that product or you know

Influencers vs Brand Advocates2016-11-09T10:21:43-07:00

History of Marketing Channels

2016-11-09T10:21:43-07:00

When you take a look back at the various marketing channels we had to pick from over the last couple of hundred years, you see today's fragmented  and ever more targeted spaces.  While this infographic from Avalaunch Media misses quite a few channels in our opinion, it is still a terrific look

History of Marketing Channels2016-11-09T10:21:43-07:00
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