Do you advertise on Facebook? If you haven’t you should strongly consider it. I don’t know of any other advertising medium (and I’ve been around the block a few times) that offers more precise targeting than Facebook. With now over 1.9 billion monthly visitors, there is no dearth of potential customers for your products or services. Targeting them correctly takes a little bit of planning and patience, but the results can be very rewarding. The folks at Headway Capital put together this infographic sharing some of the basics of Facebook advertising.
