There are over 4.75 billion pieces of content shared on Facebook……..EVERY DAY! That’s a lot of likes, laughs, thoughts and tears. Why do people share what they share? The folks at Fractl sought to answer that question by conducting a study of more that 2000 Facebook users. What they found was very interesting. 40% of respondents admitted they share content to make themselves look good while only 10% noted their primary reason for sharing was education. The biggest reason for sharing turned out to be people wanting to entertain their friends at 48%. What do you think of these answers?
