I love previewing the upcoming Super Bowl advertising far more than I love the game (sacrilege I know). I have already shared three television commercials I liked so far on Facebook. It turns out, I’m not alone. 93% of Super Bowl viewers will discuss the ads with their peers next week after the big game and 61% of us will share ads on social media. Here is an infographic by the folks at Crowdtap showing how much we like the advertising during Super Bowl and why advertiser pay millions to be part of the experience.

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