Email has been a powerful marketing platform for many years. If you doubt that, think back to the last few months and the amount of emails you received from all the political candidates running this year. The problem for legitimate businesses are the millions of invalid email addresses and spam emails that clog servers around the world and make people less likely to read your legitimate promotional email. How can we all help clean the system and insure email continues to work for legitimate businesses like yours and ours? The folks at Experian have come up with this infographic giving us great advise moving forward.

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