Despite the plunge in stock price, Facebook remains not only the most popular social media site, but the most popular website on the internet. As Facebook evolved to become ever present on ever more devices, their advertising network becomes an ever more critical medium to consider. Since the almost 1billion Facebook users are free to claim their personal likes, dislikes, hobbies, listening and watching habits and more, marketers are able to target advertising to prospective consumers more precisely than ever before. Will some other site come along someday? Of course. Nothing sits atop the pyramid forever. However, Facebook is king of the hill for the foreseeable future. Check out this infographic from Facebook to see how they stack up against other online properties.
