Throughout history we have received our news from different sources. There was a time when the town crier was the main source of news, then newspapers, telegraphs, radio, television, websites and now its fast becoming social media's turn as the leader. More than two-thirds of millennials (ages 14-30) get their news
Do you monitor your digital shadow? Your social media? Do you know who is talking about you and what they are saying? Slightly more than 1/3 of all businesses monitor just their LIKES, while less than half monitor their online social media presence. Check out this infographic from Infosys about social media monitoring.
We've mentioned it here before and it is always nice to be validated by other research. Using multiple channel marketing is always your best option to promote your business. Businesses that choose one single medium find they have to dominate that medium to achieve market share and keep brand awareness moving forward.
Fast Company asked a number of well respected social media experts for their suggestions and rules and came up with this infographic. There are some great pointers within this graphic. Which are your favorite? feature image courtesy of HBO's Real Time with Bill Maher Show
We said on many occasions that having someone in charge of your social media is far more important than just assigning the task to your youngest employee just because they always seem to be on Facebook anyway. There is much more to conducting a successful social media campaign than just knowing how to
