Understanding keywords and in particular long tail keywords is the secret to success for many a small website. As this infographic from SEO.com shows, an overwhelming majority of searches online are for long tail search terms....so why not tweak your web SEO efforts that direction?
eMarketer recently put together a nice graph from a StrongMail survey of business executive about their marketing plans for 2011. Both email marketing and social media spending are to see large increases this year, followed by SEO/PPC, mobile advertising, advertising in general, and direct mail. Budgets will be increasing, a sign many
Google has put together this great video to help anyone understand basic Google analytics. Measuring how your web site does in the real world is key to your business success. Feel free to contact us at dba Communications if you would like some help understanding how your web site works and how
Nothing personal, but it's true.... Your website was probably an afterthought. The business next door had one, the business across the country you admired had one, and your cousin's next door neighbor's kid could build you one for a few hundred bucks...maybe even trade for a pair of cool sunglasses. Your website
