If you are like me, you get new requests ever week to exchange links with other sites....many who have nothing to do whatsoever with the optical business. Why all the requests? Well, we go back to Google Page Ranks again. Google ranks your site and every other site it looks at on
Another election is just around the corner. This is not a comment on any party or candidate but a brief explanation on how you and your business ranks on Google. Before you run screaming into the streets thinking Google has a whole new application running the voting system in the US, read
How would you like a potential customer to take a picture and have their phone automatically call you? Or perhaps you would prefer their phone go directly to your website. Maybe you would prefer their phone create a text message, locate your practice on Google Maps, or even add all your contact
Think Social Media isn't for your business? Think Again. The research company TNS found mobile device users spend 40% more time using social networking than responding to email. That figure translates to an average of 3.1 hours per week on social networks compared to 2.2 hours in email. The study, which tracked
Eight in ten of us carry a cell phone. According to a Pew internet study out recently, we have not only accepted having a cell phone in our pockets or purses, but are beginning to embrace the cell phone as a mini-computer. Internet usage on cell phones has grown so exponentially that
