People trust peer recommendations far more than they trust advertising. However, what peers do they trust over others? The folks at Social Media Link put together some research in this infographic that shows Facebook far and away outperforms other social media outlets including blogs. What is your business doing on Facebook? [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
Generation Y or Millennials are 76 million strong, a number more than big enough not to be ignored. Millennials have over $1.4 trillion in buying power and that number is only going up as they grow up. So as a marketer it is important to understand those born between 1981 and 2000.
We have a tendency in business to talk about US. We have pages on our websites that speak about US. We write sales copy that speaks on OUR expertise, OUR experience, OUR prices and so on. As business people and as marketers, we tend to forget that everything we do is for
So what will be hot in 2014? Your guess is as good as mine. However, a few things we can say with some certainty is how social media is evolving and what will work better in 2014 than what worked in 2013, These 14 trends were put together by the folks at
Our smartphones have become an ever increasing part of our lives. From sunrise to sleepy-time, we rely on our smartphones for just about everything anymore, from alarm clock to camera. Well over 80% of leisure travelers use their smart phones multiple times while on vacation, while business travelers check their smartphones over
