Color goes much deeper than just personal tastes. Particular colors evoke deep psychological and physiological changes in ourselves. How often have you heard of sports teams painting a visitors locker room pink? Pink tends to calm us. The colors we choose for our clothes, our homes, our cars, our business, our logos and marketing have a great affect on how we think about ourselves and more importantly, how others think about us. This infographic from Painters of Louisville bring together many of these known color qualities and how they affect the human psyche.
