It seems like only last week or so we were still wandering outside in shorts and sandals (here in Denver). With Thanksgiving just around the corner, it's time to start looking ahead to 2018. What will 2018 bring in respect to marketing and social media. Of course no one has the answer.
Most of spend a lot of time online. Many of us because it is our job. Most of us because we enjoy it. So what does happen each and every minute of every day online? @LoriLewis and @OfficiallyChad of Cumulus Media put together this infographic of what, when, and where we are
Who could have imagined just a few short years ago how ingrained social media would become in all our lives? We are spending more and more time online and that growth is of course concentrated on our smartphones, where we spend some 60% of our time with social media. Teens spend upwards
Trying to reach Millennials? Almost all of us are. Millennials by a far margin don't trust tradition advertising. Yet, traditional analog advertising constitutes 63% of advertising budgets. If marketers are serious about reaching Millennials then the advertising spend must move towards an ever greater digital presence. What else should marketers know about
It goes without saying that online shops would master social media. When you live or die online, you learn to master the online. However, I have run into so many brick and mortar businesses who eschew online with a whisk of their hand through thin air. Needless to say, these businesses, whether
