Mark Twain (Samuel Clemens) was quoted as saying "The reports of my death have been greatly exaggerated." The same can be said for email. In the age of social media, people are constantly predicting the end of the commercial email. Yet, this medium powers on. The folks at Campaigner have put together
Word of mouth has always been the best and strongest form of marketing. 70% of consumers trust peer recommendations. No wonder so many business are putting more and more of their time and money into social media. The more we share, the more likely people are to buy. Here is an infographic
The folks at ReallyB2B have put together this infographic on the seven deadly sins of social media, drawing the parallels of posting to the religious prohibitions. [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
Act-On surveyed almost 20,000 marketers to find out what tools they use and what they feel works best for them. While almost 3/4 of marketers were involved in social media, over 2/4 felt email was still their preferred technology as they show in this infographic. What works best for you? [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
Generation Y or Millennials are 76 million strong, a number more than big enough not to be ignored. Millennials have over $1.4 trillion in buying power and that number is only going up as they grow up. So as a marketer it is important to understand those born between 1981 and 2000.
