Part of running a successful website is being aware of how you build and maintain your website to be found by search engines and potential customers. While customers are of course the end goal, most of us would be floundering amidst the trillions of web pages online without some basic knowledge
We build websites to be seen. Most of us build websites to help our businesses grow. So, we want Google and Bing and other search engines to find us, index us, and send people our direction. The act of making Google and Bing happy is Search Engine Optimization or SEO. While
We live in a wanted it yesterday sort of world. We hate waiting. We want the fast food we order to be ready seconds after we pay for it. We want the dinner we order to be ready minutes after we place our order. We want highway traffic to speed up, our
Those of us who build websites for a living have multiple masters. The first is of course our client. The second and most important is our customer's audience or prospective audience. They are the ones who will ultimately make our customers money. Lastly, and certainly not last, are the search engines
Keeping up with SEO is always a daunting task. We want all our websites to perform their best, for our clients, for their customers, and for the search engines that drive traffic to these sites. We know we are past the keywords days of yesterday. As the machines at Google and Bing
