We are a people and a planet consumed with our gadgets. While some are ludites and want less to do with technology and gadgets, most of us love our gadgets and want more of them. We also want more efficient gadgets. We are more than just being green and trying to save
Every marketer questions how they allocate their marketing dollars. Every business is different, every region is different. However we all find a bit of affirmation in understanding how we spend our marketing dollars when compared with others. Here is an infographic from Mashable (one of our favorite sites) outlining how top media
The following infographic from Scout Analytics outlines the problems newspapers are facing in trying to get similar revenues from online content they once did from print content. The facts are the time spent with an actual newspaper is exponentially longer than with online news and consequently that translates into an obvious dollar per minute
The Nielsen Company, long known for their measurement and television ratings systems has called it quits on trying to crack the US radio ratings market so long dominated by Arbitron. Nielsen will continue to measure radio markets overseas.
